File under: gratuitous pluggery, as my friend Clark Brooks would say.
Go to the page at http://blog.playfulpromises.com/blog/2011/12/16/giveaway-15-knickers-15-winners.html and be in with a chance of winning some luxurious undies. Why the heck not? It's not every day you get free silky knickers in the mail, is it? Who wouldn't want to feel that visceral thrill of seeing the post-person marching up your front path with a mysterious package in their gloved paws, and thinking to yourself "Oooh! I wonder what that could be? Sumptuous undergarments, perchance?" Who could resist the opportunity? Tell 'em I sent ya.